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What is National Sending Day? National Sending Day is an official Sendoso holiday for creating meaningful connections in authentic and unforgettable ways, because we believe relationships matter. Whether you want to start new conversations with potential buyers or reward your most loyal customers, this is the day to let them know that you care by sending direct mail, personalized gifts, experiences, branded swag, eGifts, or anything else!

Why was this day created? This day was created to inspire people to create personal, human connections with their buyers and customers, developing a rapport that goes beyond business to connect in more authentic and meaningful ways.

Who created this day? This day was created in 2018 by Sendoso, the leading Sending Platform™, the most effective way for revenue-generating teams to stand out with new ways to engage at strategic points throughout the customer journey. By connecting digital and physical strategies, companies can engage, acquire, and retain customers easier than ever before. Founded in 2016, Sendoso is trusted by over 500 companies and has a vast global footprint, with a presence in North America, Europe, and Asia Pacific. Learn more at

How should this day be celebrated or observed? By sending meaningful gifts to your prospects, customers, employees, and advocates, of course! Here are a few fun and sincere ways to show your appreciation:

  • Craft a custom item like a Piñatagram and send it to the top VIP attendees of your most recent event. Use this as a way to continue the conversation and include a message on the box that is sent with it that says you are looking forward to celebrating your future success together.
  • When you know this is the sales opportunity of the quarter and the deal you feel can be closed if only they would just respond, send a Cameo of Shark Tank’s Daymond John reminding them of how great a business opportunity your partnership could be, and ask for an update on their end to see how things have been going. (More Cameo ideas here!)
  • Your customers are always there for you when you need them. Give them the chance to pay it forward and be there for those in need by sending them the option to donate to charity. Charity eGifting options enable you to send funds in various amounts to millions of nationally recognized and local charity organizations around the world.

  • Host an in-person or virtual experience (wine tasting, group workout class, trivia happy hour, etc.) for your advocates and send everything they need in advance of the event fully customized with your branding and a personalized note.

Or you can simply skip the inbox notification and send someone a personal, handwritten note “just because.” This could be a colleague, mentor, employee, partner, investor, or maybe just someone you’ve always wanted to meet. Show people that you care! (Don’t have time to write it yourself? Sendoso can help!)

Looking for more sending ideas? Check out these success stories.

Is there a hashtag?

Yes! The hashtag for National Sending Day is #SendingDay.

Where can I learn more?

To learn more, visit or follow Sendoso on LinkedIn here or Twitter at @sendosohq.