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When is this day celebrated? May 1

What is this day? National Rotate Your Beer Day is a call to action for all brewing industry personnel as well as retailers and consumers to ensure they are offering and consuming the freshest beer possible. Beer, like most consumable products, provides the most enjoyable experience shortly after it is produced.

Who created this day? This day was created by Superior Beverage Group in July 2019.

How should this day be celebrated? Breweries, distributors and retailers should celebrate by offering Consumers the freshest beer available!